(humAIne) Branding for the Intelligent Age

Helping ambitious businesses define their identity and grow with confidence in a world shaped by intelligence.

Hello_
We are a Strategic Branding & Creative Agency driving business growth through design solutions.

We build brand identities by combining strategic clarity, cultural insight, and design intelligence, creating brands that are distinct, credible, and human at their core.

Since 2006, we’ve guided visionary founders and established brands to define who they are, what they stand for, and how they should be experienced.

> Our Services

SELECTED WORK_

SEE MORE CASE-STUDIES

What’s Your Ambition?

Select the path that best reflects what you’re building, and let’s create a brand that does it justice.

1. Start a New Brand

Bring your idea to life with a brand built on clarity, meaning, and distinction.
From strategy to naming & identity design, we equip you with everything you need to launch confidently.

Explore Startup Branding >
2. Rebrand & Evolve

Realign your brand with who you’ve become, and where you’re headed next.
We refresh/realign your brand’s story, visual identity, and voice to reflect your true value and vision.

Rebrand with Purpose >
3. Launch or Rebrand a Restaurant

Stand out in a crowded food scene with a brand that tastes as good as it looks.
We craft restaurant identities that are culturally rooted, visually bold, and built to grow.

Explore Restaurant Branding >
4. Brand Your Property or Destination

Turn your property into a place people want to visit, live in, and remember ; from resorts and hotels to residential communities and even entire regions.
We build location-based brands that spark emotional connection and elevate perceived value from day one.

Brand My Destination >

Planning to launch a brand, but not sure where to begin?

> Take this free 5-minute assessment

Client Love

Pierre Boueri / Almiyah Group / Watermaster

I have collaborated with Blackink and Riad for more than a decade. I strongly believe he is one of the few experts in Branding and Marketing in our region. Riad adopts the project as if it was his own with a personal approach and works with passion to deliver added value to the customer.
Jessica Ishaya Hanna / Avolique

Working alongside Riad has been an incredibly rewarding experience, and we couldn't be prouder of what we have achieved together. His contributions and insights have played a vital role in shaping our dream project and setting us on the right track.
Ziad Ghanem / Viola

You will be surprised how close Blackink can get to your thoughts & ideas. The whole team is great and self-devoted with high sense of commitment to meeting their deliverables. Simply put: they truly understand the ins and outs of your idea, hence they provide you with a close-up personalized solution.
Adeline Abi Younes / Prunelle

Blackink crafts the dream brand as a singular idea inside the mind of clients and prospects. They match between design and strategic thinking to deliver a custom made artwork using the best influencing selling technique.
Faye El-Seif / Cones & Rods

We really enjoyed our experience with Black Ink. The professionalism and timeliness was great. Additionally, the supportive atmosphere we experienced, and how involved the team was in our brand was great.
Olaf Abi Aad - Founder | CEO AGZIA Food Industry Brainiacs | Agro Food Investments Strategies

Shoutout to Riad & BLACKINK for this successful collaboration. Not an average Brand Development firm. The guys can elevate a dull box of stick matches into a diabolic raging volcano, not sure if anyone wants that... but you get me...
Dalia Naufal / The Cookie Shop

I would definitely recommend Blackink for any brand/company looking for an identity or a revamp. They understand their clients' needs and turn them into something tangible. The design team is extremely skilled, and client servicing is very professional and accessible.
Loubna Abi Khalil / Search for Common Ground

The final outcome was impressive to the donors and the wider public. it gave us more visibility on our Mission as an NGO. They were effective, responsive, helpful.
Nathalie Boueiri / COO WaterCenter - Al Miyah Group

The best combination ever is when we mix business and pleasure... and this is exactly what will happen whenever you decide to work with Blackink. Remain assured that the outcome will be outstanding.
Raoul Nehme / Jouzour Loubnan

Outstanding creativity, superb design, perfect execution and, most importantly, one question repeatedly asked by our corporate donors: WHO DID IT?

Trusted by clients across 3 continents_

We bring 20+ years of real-world experience helping businesses shape brands with clarity, purpose, and traction.

Whether launching something new or evolving what exists, the focus is always strategic; making sure your brand aligns, connects, and grows with confidence.

Fluent across English, Arabic, and French markets, we factor in cultural nuance when it matters, without losing sight of what makes a brand truly resonate.